JOGO-DECK SHORT

Who we areWe are a team of seasoned retail professionals,design thinkers, automation engineers, and food scientist.

We started with a single vision:

Making healthy convenient.

Imagine if....You could stop 1.6 billion tons of produce being wasted globally.

You had instant access to personalized organic whole foods.

You could immediately out innovate General Mills, Kraft and Unliever.

Globally, about one-third of all food is wasted: 1.6 billion tons of produce per year by retailers and consumers.

52% of all US produceis not eaten for cosmetic reasons.

FOOD WASTE

Juhie Bhatia, Writer “Half of all US food produce is thrown away, new research suggests”, The Guardian. 17 Nov, 2016*

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We purchased this food before it is wasted at fraction of the wholesale value.

What if....

We made‘healthy’ fresh and convenient by creating apersonalizedfood experience.

What if....

Of the 1 million juicers sold annually 60% are no longer used after 6 months.

While viewed as healthy, this is cost prohibitive and lacks habitual usability.

PERSONAL{Food}X

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We disruptedan entire industryat the touch of abutton.

What if....

In the past five years, the largest brands lost market share to small brands in 42 of the top 54 most relevant food categories.

The industry budgeted15% on marketing and under 2% on R&D.

CPG’s are notInnovating

Ryan Caldbeck , CEO CicleUp, “We Are on the Verge of a Consumer M&A Avalanche”,Tech Crunch. 12 Nov, 2016*

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Imagine...Speaking into the room and the most amazingly flavorful and nutrient rich food from the world’s best farms are instantly available.

JOGO is about to do to nutrition what Kindle did for books.

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JOGOPOD

Shelf Life

Interchangeable

Whole Food

Select from six different flavor pods at a time with JOGO-ONE. Swap whenever a new flavor is desired.

Unique drying process captures the fiber, nutrients, and flavonoids from whole foods.

Up to two years

$5 -$10MSRP

$2.5 -$5COST

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JOGO{Food}X

Phone APP

Touch Screen

Voice Command

Create a personal profile and track your usage while putting the consumer in control of best flavors on Earth.

Integrated with Alexa system

Control with your phone. Track your data on the go.

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JOGOONE

Temperature

Ingredients

Concentration

100% Organic Whole Fruits, Nuts, Herbs, and Vegetables

Customize or load recipesAdd ice for smoothiesAdd your favorite supplement

Powerful mixer and built-in water cooler

$399.99MSRP

$159.50COST

JOGOMIXING CUP

$25.99MSRP

$12.50COST

Vacuum InsulationUsing double walled insulation the mixing cup can keep ice for 6-8 hours.

On the goThe JOGO name comes from ‘Juice On the GO”. Once your beverage is done you are ready to go.

What if....

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Everyone expects a personalized experience for mind, body and spirit.

Through {Food}X we can provide a personalized nutrition.

Life withTechnology

JOGO appeals to Families,Millennials...the power to reach EVERYONE!

From TVs to taxis and from 2 to 120 years old consumers are in control of their personal experience.

JOGO isuniversal

Let’s inspire the love of food in everyone.

Market AdvantagesShelf stable for 2 years.

Beyond Juices.Baby Food RecipesFlavor Boosters Diet plansCocktails Soups

Technology based.Prime and subscription ready.Web enabled.Data tracking.

Utility Patented.

{Food}X personalization.

We are inspiring the love of food by innovating with consumers to create and deliver the best flavors on Earth.

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WIFI

Reorder Capable

Mobile APPOnline Network (Amazon ECHO integration)

6 Flavors

Fully controllable temp.

Polished Stainless base with real wood

RETAILERS

direct

399.99

Y1

RETAIL COMMERCIAL

GROCERY STORES

HOTELS

RESTAURANTS

COFFEE SHOPS

199.99

Y5

299.99

Y3

399.99

Y1

Commercial799.99

WIFI

Reorder Capable


6 Flavors

Fully controllable temp.

Polished Stainless base with real wood

WIFI

Reorder Capable


6 Flavors

Dual temp.


3 Flavors

No temp.

Reorder Capable

direct

Think nutrients.

Think beyond juice.

Think flavor boosters.

Think recipes.

Think diet plans.

Think personal {Food}X.

Whole Foodsnot just fruit

JOGO’s full marketpotential exceeds$800M annually.

Juicer Market$1.5 B

15% of market at $230 M.

HomeSmoothies

$1.3 B


PremiumJuice$2.2 B


BottledJuice$48 B


Market Estimateis juice only .

Does not include:Non-JuiceBaby food

Commercial

Market White Space

Predetermined ingredients

ConvenientTime consuming

Your choice of ingredients

No solution is as simple, personalized,

and nutritional.

Total Revenue5 years $90 M

60% Generatedby

Machine40% MU

40% GeneratedBy

Powder35% MU

2017 Year 1 22 Flavors1 Machine

2020 Year 350 Flavors3 Machines

2022 Year 5100’s flavorsCommercial Machine

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RecentAcquisitionsCPG’s have a solution to the lack of innovation. In 2015 alone the M&A in consumer and retail was $238 billion, almost twice the size of M&A in tech.

81 Million

450 Million

300 Million

30 Million

Recent Juice Acquisitions

Price Waters Coopers, Annual Report - “US retail and consumer deals insights” Jan , 2016*

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FundingRequirementsSince 2014 we have expanded on our original vision and created a proof of concept prototype.

$4 Million Series A Continual R&DCo-Packer prototypingRegulatory TestingToolingMarketingMOQ’s

Product LaunchQ4 2017

PO CommitmentMOQ 10K Units

Management Team

IVAN GUARIN CEO JOGO

VP Sales at Nordicware. With over 15 years of experience in the retail industry, Ivan has managed over 50 million in sales across all trade channels. Extensive product development background as well as managing complex projects.

DAN DARSTCHIEF ENGINEER

Over 20 years of experience in product development, engineering and managing complex product pipelines for medical and consumer product industries. Natural fit to the JOGO team.

CHRIS SVENSRUDCHIEF CREATIVE OFFICER

Entrepreneur and design thinker formerly at IDEO, Target and 72andSunny. A Physicist by training he brings 20 years of innovative consumer product development and brand management to the team.

AMILCAR CAPUTOCHIEF SCIENTIST

Over 20 years of experience developing food fro fortune 500 companies such as Frito Lay, Target, Fuji Foods. Extensive experience developing new flavors.

Contact:[email protected]




Development Team

Travis Neuman, Mechanical EngineerBroad experience with custom equipment and machine design to the team, He has worked on a number of emerging market products over the past 16 years.

Mark Kirschenman, Mechanical Development EngineerWith over 25 years of experience in both product design and development, as well as capital equipment design, Mark brings an extremely broad background of applied engineering knowledge. Mark’s experience covers a range of topics from electromechanical systems, thermal systems, powder and fluid handling, medical devices, manufacturing, robotics, kinematics, materials and manufacturability.

Ted McGown, VP of OperationsTed has over 25 years of sales and Business Development experience in high technology industries. Since 2002 he has led Business Development and Operations Management at Poliac. Ted’s role is to evaluate business opportunity and product development partnerships with clients and potential partners. Ted has a BA in Business Administration from Metropolitan State University in Minneapolis.

Charles SteadSerman, SV.P. of EngineeringCharlie has over 25 years of experience in engineering and Product Development. Since 1991 Charlie has been instrumental in providing management and guidance for our client services. He is responsible for Product development, Project Management, Proposals, System Development, and Network Management. Charlie earned a B.S. in Applied Technology with a Minor in Applied Mathematics at University of Wisconsin Stout in 1989.

Makai Catudio, Industrial Designer10 years of broad consumer product experience in engineering and industrial design. Currently leads design at Nordicware.

Provide whole foods from the world’s best farms at the touch of a button.

JOGO MISSION

THANKS!

JOGO-DECK SHORT

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